Toyota To Sell Re-badged Brezza, Ertiga & Ciaz In India
Meanwhile, Toyota aims to focus on premium and high-end segments.
Toyota Motor Corporation and Suzuki Motor Corporation had announced their partnership in 2017. Both the companies agreed to share cross-badge models including Maruti Suzuki Baleno, Maruti Suzuki Vitara Brezza, and Toyota Corolla. Toyota will also source the Maruti Suzuki Ertiga MPV and Ciaz sedan from the Indo-Japanese carmaker.
In the mid-size sedan segment, the Japanese carmaker already has Toyota Yaris with pricing similar to that of the Ciaz. However, it won’t make sense to bring in a new vehicle with a different badge. How the two products will co-exist is only known to Toyota. Meanwhile, the Japanese carmaker aims to focus on premium and high-end segments, while expanding its sub Rs 10 lakh lineup by sourcing products from Maruti Suzuki.
First product under the Toyota –Suzuki partnership, Toyota Glanza, was recently launched in India. The premium hatchback is the re-badaged version of the Maruti Suzuki Baleno with minor design updates. The Glanza comes in two trims – G and V – based on the Baleno’s Zeta and Alpha trims respectively. Prices of the hatchback start from Rs 7.21 lakh (G MT) and go up to Rs 8.90 lakh (V CVT) (all, ex-showroom Delhi). Read: Toyota Glanza Vs Maruti Baleno – How Different Are They
Aiming to attract more buyers, Toyota Glanza has been offered with longer standard warranty than the Maruti Suzuki Baleno. The former comes with a standard 3-year/1,00,000km warranty, while the latter one is offered with a standard warranty of 2-year/40,000km.
Related Video: Toyota and Maruti Suzuki Partnership – 5 New Cars
