Since its launch in January 2015, a total of 17,035 units of the Tata Bolt have been sold which is about two months sales of the Hyundai Elite i20 or the Maruti Suzuki Baleno.
Tata Bolt, the home-grown carmaker’s second product under HORIZONEXT strategy, might be discontinued in India due to uninspiring sales numbers. Launched in January 2015, the premium hatchback hasn’t been fetching even 10 percent sales of its rivals like Hyundai i20 and Maruti Suzuki Baleno. This also means that the Tata Bolt Sport, the more powerful version of the hatch, will not come to India.
With a poor monthly sales average of around 900 units, the company could manage to retail only 17,035 units of the Bolt in 19 months of its existence. Its rivals, on the other hand, have been doing an average monthly sales of around 9,000 units.
Also Read: Complete List of Upcoming Tata Cars in India
The company’s newly launched Tiago hatchback is doing fairly well since its launch. In July 2016, the company sold over 5,100 units of the Tiago. So, the alternative plan is to focus on Tiago and bring in some new variants of it to capitalize on its rising popularity. As we mentioned earlier, the company is working on Tiago Aktiv, the crossover version of the hatchback, which might be rolled out sometime in 2017.
As per the latest Autocar India Show, the company is working on a performance-oriented version of the Tiago. To be called the Tata Tiago Sport, this version will feature a 1.2-litre turbocharged petrol mill that might return around 105bhp-110bhp. With such power, the Tiago Sport will become the only hot-hatch in its category.
Source – Autocar India Show