Chevrolet Motors is said to be working on a new low cost car, which is expected to be launched in emerging markets by 2016-17. If media reports to believe, this low cost car will come as a replacement for the aging Spark hatchback. According to Brazilian media, General Motors is in an advanced stage of designing this new low-cost global car.
The new GMs low cost car has already entered into its designing stage, while the component suppliers are asked to provide the initial cost estimates. Codenamed as ‘Project Amber’, the small car will be introduced in the Brazilian market by 2016-17. This car will also go on sale in several emerging markets.
General Motors wants to improve its position in the entry level car segment in South American market; however, the company recently announced its plans of halting the production of models such as Celta and Classic (its entry level cars for South American markets).
We believe that the Chevrolet Amber will make its way to the Indian market, and it could come as the replacement for the Spark. With the likes of Hyundai Eon and Datsun Go, the Spark looks out-dated. The competition in this segment is all set to increase, as Renault is also working on small hatchback (Codenamed XBA) for the Indian market.