Kia India has achieved yet another milestone of selling over 4 lakh connected cars. The Connected Car variants contribute more than 40 per cent to Kia India’s overall domestic dispatches. Kia claims that its Connected Car variants are growing at 30.9% CAGR, outpacing the global growth forecast of 18% by 2032.
The Seltos, with a 65% contribution, holds the primary position in driving Kia’s total Connected Car sales. Customer preference for Seltos models has also consistently leaned towards variants equipped with Connected Car features, comprising 57% of all Seltos units sold. Following the Seltos, the Carens demonstrates a similar trend, with 31% of its customers opting for Connected Car variants.
Although telematics is available in only 7 variants of the Sonet currently, these models still contribute a significant 21% to the total Sonet sales. Kia claims that the most popular features of the Kia Connect Telematics are Hinglish Commands, Remote Window Control and Remote Engine and AC start.
Commenting on Kia technology leadership in automotive industry, Mr. Myung-sik Sohn, Chief Sales and Business Officer, Kia India, said, “We have differentiated our brand in the market for its design and technology superiority. In today’s hyper-connected world, customers want their cars to be seamlessly integrated with their lifestyle, driving a surge in demand for technology-enabled cars. We will continue to introduce more and more connected car features to offer a safer, more connected, and enjoyable drive experience to our new-age customers.”
