Kia India has registered cumulative sales of 2,27,844 units in 2021, including domestic sales of 1,81,583 units. The company registered despite the supply-related headwinds throughout the year. With over 29% Y-O-Y growth in domestic sales, the company ranked amongst the top 5 car manufacturers in the country with a 6 percent market share in the domestic market in the calendar year.
The company sold 7,797 units in December. The company sold 4,012 units, while Sonet and Carnival accounted for 3,578 and 207 units respectively. The company is gearing up to launch its fourth new model, the Kia Carens.
In 2021, Kia also shipped 46,261 units recording a year on year growth of 23 percent in exports. Since its inception in 2019, Kia has exported 96,242 units. The company regisered a cumulative sales of 4.5 lakh units in under 2.5 years.
Commenting on Kia’s consistent strong performance, Mr. Tae-Jin Park, MD and CEO, Kia India said, “It brings us great joy to see Kia India going from strength to strength in a year punctuated by supply-side issues and rise in the cost of raw material. We have sold more than 3.7 lakh units since entering the Indian automotive market in August 2019, a remarkable feat for a new entrant; not just that, till date, we have exported to around 90 countries across the world. Kia India has always focused on providing quality after-sales services to our esteemed customers. Topping the Dealer Satisfaction Study 2021 and 2020 in a row and Customer purchase satisfaction by NCBS 2020 demonstrates our unwavering commitment to the same.”
He further added, “The constant support that we have been getting from our valued customers underscores our endeavour to introduce products which are customized to suit the requirement of Indian car buyers. Our next product, the Kia Carens, follows the same philosophy and commitment. Its sophisticated technology and premium features will help in redefining family commuting in India. We express heartfelt gratitude to all our customers for bestowing their faith in the company and commit to remain focused on the growth of the Indian automotive market and create newer benchmarks in 2022.”
The Kia Seltos and Sonet have also registered 2 lakh and 1 lakh sales respectively since their introduction in the market in 2020. The company believes that the sales number will further increase with the introduction of the new Carens MPV. The new MPV will be launched before the end of March 2022, while bookings will commence from January 14.
