Within 3 months, Maruti Suzuki Swift has received unprecedented bookings of over 1 lakh in India
Maruti Suzuki had launched the new generation Swift hatchback at the 2018 Delhi Auto Expo in February. The hatchback has been receiving an excellent response from car buyers. In fact, the Swift has become the quickest car to achieve 1 lakh bookings in the country. Despite production unit running on full, the hatchback commands a waiting period of around 4-6 months. Here are the main reasons behind the success of this product –
The new Swift looks way modern than the previous model, thanks to its more mature and curvish profile. It comes with new blackened hexagonal grille, new mesh air-intakes and the sculpted bonnet, which give it a sporty look. Adding to it, the vehicle also has LED projector headlamps with signature LED DRLs. With the stylish design, the new Swift has become more desirable product among Indian car buyers. Read – Top 5 Alternatives To Maruti Swift
Like the previous model, the new Swift is claimed to offer low maintenance cost. Adding to it, the Swift nameplate still commands a great resale value in the market. In fact, this car currently holds the best resale value in the market.
The new Swift is way better product than the previous model in terms of design, features and performance. It also comes loaded with several comfort, safety and connectivity features, which were missing in the previous model. Despite addition of new features, the new Swift is still one of the most aggressively priced product in the market. While the petrol range starts at Rs 4.99 lakh and goes up to Rs 7.29 lakh, the diesel Swift is priced between Rs 5.99 lakh and Rs 8.29 lakh. All the prices are ex-showroom, Delhi. Read – New Maruti Swift Vs Baleno – Comparison
Swift hatchback has always been known for its high fuel efficiency. However, the new model gets more fuel efficient and is currently offers the best mileage in its category. While the petrol offers an ARAI certified mileage of 22kmpl, the oil burner returns 28.4kmpl.
The Swift is now available in manual and automatic transmission options with both petrol and diesel engines. The vehicle gets a 5-speed automated manual transmission, which is cheaper than the conventional torque convertors and CVTs. In fact, Maruti is offering this automatic option with the mid-level VXi and VDi variants. Also See – Maruti Suzuki Swift: New Vs Old – What’s The Difference?
The new Swift is based on Suzuki’s new generation HEARTECT platform, which is lighter, stronger and safer. The new model is also equipped with dual front airbags and ABS with EBD as standard safety features. Maruti has also made several changes to the dimension of this car, which makes it wider and taller than the previous model. In fact, wheelbase has been increased by 20mm to offer better interior packaging. Now, the new model is more spacious than the previous model, offering better legroom and shoulder space for rear occupants.