TVS Apache Brand Achieves 3 Million Sales Mark In India

TVS Apache RTR 200 4V Race Edition 2.0

The TVS Apache motorcycle brand was first introduced in 2005.

TVS Motor Company has announced that its popular TVS Apache brand has achieved 3 million sales milestone so far. The Apache motorcycle brand was first introduced in 2005 and became an instant hit. The TVS Apache series is divided into two – Naked and Super Sports.

The Naked category includes four bikes – TVS Apache RTR 160, the newly-launched TVS Apache RTR 160 4V, TVS Apache RTR 180, TVS Apache RTR 200 4V Race Edition 2.0. The TVS Apache RR 310 is the first Super Sport bike in the category.

TVS Apache RR 310 Picture Gallery

Commenting on the sales milestone, K.N. Radhakrishnan, President and CEO, TVS Motor Company said, “We are truly humbled to achieve this milestone and I want to express my gratitude to all our valued customers both in India and across the globe. Through the years, TVS Apache has stood for providing an unrivalled experience backed by its rich racing pedigree, technological firsts and stylish design. The brand has, over a decade, developed a host of premium offerings, ranging from 160cc to 310cc, creating aspiration along every step of evolution.” Read About – New TVS Apache RR 310 Race Edition 

“The 3 million milestone is special as it confirms that our ever-growing customer base of racing enthusiasts has taken warmly to our two new offerings, namely the TVS Apache RTR 160 4V and TVS Apache RR 310.  This also presents me with an opportunity to express gratitude to the team behind TVS Apache whose tireless work on the products has ensured that the brand has created an international appeal”, he further added. Also See – Meet India’s First Modified TVS Apache RR 310

In August 2018, the Chennai based bikemaker sold a total of 3, 43,217 units as opposed to 3, 17,563 units of the same month last year, accounting 8% growth. It includes both domestic market and exports two-wheelers and three-wheelers figures. The company managed to retail 3,30,076 units of the two-wheelers as compared to 3,09,146 units in August, 2017. While the scooters sales grew by 11 per cent, the motorcycle sales witnessed 18 per cent growth.

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