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Tata Zest Premio Special Edition Launched; Gets 13 New Features

Tata Zest Premio Price in India

Tata Zest Premio Special Edition gets 13 new features over the regular model.

Tata Motors’ compact sedan – the Zest has achieved a cumulative sales of 85,000 units in India. To commemorate the new sales milestone, the home-grown carmaker has introduced the Tata Zest Premio special edition. However, the deliveries of this limited edition will commence from March 1, 2018. Available only on the diesel version, the Zest Premio has been priced at Rs 7.53 lakh (ex-showroom, Delhi).

The Tata Zest Premio receives 13 new features over the regular model. It also debuts with several first-in-segment features such as piano black ORVMs, dual tone roof in glossy black and a sporty tan finished mid pad on the dashboard in the cabin. Read – Tata H7X SUV To Challenge Toyota Fortuner 

Tata Zest Premio Features

At the front end, the car gets smoked multi-reflector headlamps, dual tone bumper and a piano black hood strip. The proud silver wheel covers is the only change made to the side profile of the car. At the back, the Tata Zest Premio sports a piano black boot lid garnish and Premio special edition badge. The piano black spoiler comes as an optional accessory. Read – Tata 45X Hatchback Concept Makes Global Debut

Buyers are available with two exterior paint schemes – Titanium Grey and Platinum Silver. Interior of the special edition has been updated with a chic tan finished mid pad on the dashboard complemented with the new premium seat fabric with contrast stitching and Premio branding. It gets ConnectNext touchscreen infotainment system sourced by Harman TM that supports smartphone apps including navigation system.

Powering the Tata Zest Premio is the same 1.3-litre Quadrajet turbodiesel engine that does duty in the regular model. This oil burner delivers a top power of 75PS against 190Nm of torque. Transmission on offer is a 5-speed manual unit. The mileage figure of this motor stands at 22.95kmpl. Read – New Tata Sedan To Challenge Honda City

Commenting on the launch, Mr. Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, “We are extremely delighted to introduce the special edition of ZEST with a fresh and energetic look and are confident that this will attract our customers for its value proposition. Being the only compact sedan to be awarded 4 stars in safety by Global NCAP, the ZEST continues to provide its customers with enhanced value offering. With more than 85,000 happy customers, Tata ZEST has proven to be a loved brand and with this new special edition ZEST, we expect to strike a new chord with the young and aspirant customers.”

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