In order to drive sales in the upcoming festive season, Tata Motors bas launched the Dark Edition of the Harrier SUV. This model joins the brand’s newly introduced dual-tone variant of the Harrier to mark 10,000 sales mark.
The Tata Harrier Dark Edition is based on the fully loaded XZ variant and, is available at a price tag of Rs 16.76 lakh (ex-showroom, Delhi). The new variant is available with a total of 14 design enhancements. It is wrapped in new Atlas Black paint scheme complemented by 17-incb Blackstone theme. The cabin receives new Blackstone theme with the premium Benecke Kaliko Blackstone Leather upholstery, Blackstone Matrix dashboard and a new gunmetal grey chrome pack.
Tata Harrier Dark Edition Key Features
– Atlas Black colour
– 17-inch black alloys
– Dark badge
– Black door handles
– Blackened skid plates
– Grey headlamp bezels
– Blackstone Matrix dashboard
– Benecke-Kaliko Blackstone leather seats & door pads
– Contrast grey stitching
– Blackstone leather handles for console & door pad
Speaking on the launch, Vivek Srivatsa, Head Marketing, PV Business Unit, Tata Motors said, “In line with our endeavour to take the style quotient of the Harrier even higher, we wanted to offer a product that would make heads turn. The colour black has always been desired amongst buyers across the SUV segment .To meet these aspirations and to mark the onset of the festive season, we have launched the Harrier #Dark Edition today in a completely new avatar with a compelling package of striking exteriors and inviting interiors with 14 design enhancements. We are confident our customers will appreciate the Harrier in this look as much as they have appreciated the Harrier since its launch.”
The Tata Harrier is based on the OMEGA ARC platform, which is sourced from Land Rover’s D8 platform. It is powered by the 2.0-litre KRYOTEC diesel engine that is capable of producing 138bhp of power and 350Nm of torque. Power is transmitted to the front wheels via a 6-speed manual gearbox.