Skoda Auto is considering a low-cost or budget car for emerging markets, claims a report.
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Aiming to expand its product lineup and strengthen its market in India, Skoda Auto will launch a range of new models including a compact SUV, new-generation Rapid and Fabia. Skoda’s new mid-size SUV will be based on the Vision X concept that broke cover at the Geneva Motor Show 2018. Besides this, the Czech Republic carmaker is planning to enter into small car segment with an all-new product.
According to a fresh report, Skoda is considering a low-cost or budget car for emerging markets including India. This new small car will be based on the MQB AO platform. However, the company hasn’t yet got approval for the vehicle. Read – Skoda Karoq Pictures & Launch Details
Skoda Auto’s CEO, Bernhard Maier has said that the company might take final decision on the new small car by mid 2018. Despite being a budget car, the new Skoda vehicle won’t take on the entry-level cars including Renault Kwid, Hyundai Eon and Maruti Suzuki Alto. The carmaker aims to target slightly more premium products in the same price range – i.e. the Tata Tiago.
In order to achieve competitive pricing, the Czech Republic carmaker will source most of the components from local suppliers. In fact, the carmaker has already begun approaching multiple dealers in the country.
Just to jog your memory, Skoda and Tata Motors signed an MoU to develop a small car platform (AMP – Advanced Modular Platform). Though, the partnership was called off in August, 2017 due to the high cost involved in the project.
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