Maruti Dzire Achieves Fastest 3 Lakh Sales Mark In The Industry
The sedan has attainted this milestone in just 17 months of its arrival in the market.
Maruti Suzuki India (MSI) today announced that its new-generation Dzire compact sedan has achieved the fastest 3 lakh sales mark in Indian automobile history. The sedan has attainted this milestone in just 17 months of its arrival in the market. The carmaker says that over 25% of buyers have opted for the fully-loaded top variants and around 25% preferred automatic variant of the sedan. Currently, the new Maruti Dzire has average monthly sales of 18,000 units, which is 28% higher than the old model. Read – Maruti Dzire Special Edition Price & Details
New Maruti Dzire Picture Gallery
Expressing gratitude to customers for making Dzire successful, Mr. R S Kalsi, Senior Executive Director (M&S) at Maruti Suzuki India said: “We launched the new Dzire with smooth sedan styling, plush and roomy interiors, superior overall comfort and advanced safety features. It has created an excitement among our customers. The sales of new Dzire shot up by 28% compared to the previous generation car.”
“The new Dzire meets the aspirations of young and indulgence seeking Indian customer. The testimony to it is 25% of customers have opted for the top variants, which are loaded with new features. The hugely popular Auto Gear Shift (AGS) technology is available on more variants of the Dzire, starting from the V trim up to Z and Z+. Nearly 20% of buyers have chosen the automatic variant. We thank our customers for their tremendous support to all new Dzire,” he further added. Read – New Maruti Swift Dzire Vs Old Dzire – What is the difference?
MSI’s internal research shows that the new Dzire is being admired for its new styling, comfortable seating and drivability. What further makes it an appealing deal is its best-in-class fuel efficiency. Its petrol model delivers a claimed mileage of 22.0kmpl and the diesel variant promises 28.4kmpl. The company says that around 75% of buyers have already come with mindset to purchase the Dzire when they visit Maruti Suzuki showrooms.
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