Hyundai India is working a new entry-level car – codenamed ‘AH’ – to rival the Renault Kwid. The new Hyundai hatchback will feature a crossover design to lure buyers who are otherwise going for the Kwid. The South Korean carmaker aims to sell 95,000 to 1 lakh units of the new vehicle on annual basis. According to a report, the Hyundai AH will arrive in the Indian market in the second half of 2018.
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Speaking to a publishing media, Rakesh Srivastava, Senior Vice President of Sales & Marketing at Hyundai Motors India, said, “We expect the entry car segment to continue sizeable volume with moderate growth rate with new launches. “At Hyundai, we are watching every segment closely, including entry, for product opportunities to strengthen our leadership position with new launches of at least two new products every year.”
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The Renault Kwid has been quite the sensation since its launch, and proof of this lies in the fact that the car has received over 1.25 lakh bookings so far. With aggressive pricing, the Kwid did not only set the market on fire, but made its competitors quite furious about their existence in the entry-level segment. As a result, carmakers like Maruti Suzuki, Hyundai and Nissan are set revive their strategy in the entry-level car segment. While Maruti Suzuki is planning to bring-in a crossover version of its popular Alto hatchback, Nissan is all set to launch the Datsun Redi-GO.
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Hyundai India, too, is contemplating a new option for the same segment. Currently, the Eon is the only model in the small car space from the South Korean carmaker that too didn’t receive any facelift since its launch. The Hyundai Eon is available with two petrol engine options –a 814cc, 55bhp and a 1.0-liter Kappa, 68bhp. The Hyundai AH is likely to borrow both the powertrains from the Eon. Similar to the Kwid, the new Hyundai small car could be high on fuel efficiency.
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Hyundai AH Launch Date
According to ET, Hyundai might introduce the Kwid rival in the second half of 2018.
Hyundai AH Price in India
The new Hyundai hatchback is likely to be priced as aggressively as the Renault Kwid. We expect it to come with the price range of Rs. 2.50 lakh – Rs. 3 lakh.
