Ford India has revised the prices of the Figo and the Aspire, thus making both the products even better value-for-money. While the prices of base ‘Ambiente’ trim of both the cars remain unchanged, other variants get cheaper by up to Rs 91,000.
The Ford Aspire Trend petrol and diesel are now cheaper by Rs 25,000 priced at Rs 5.76 lakh and Rs 6.85 lakh (ex-showroom, Delhi) respectively. The Titanium and Titanium+ variants of the Aspire (both petrol & diesel) are now cheaper by Rs 91,000 and Rs 65,000 respectively. The Figo Aspire Titanium+ petrol and diesel versions now cost Rs 6.80 lakh Rs 7.89 lakh (ex-showroom, Delhi).
The Ford Figo’s top-of-the-line trim is now cheaper by up to Rs 50,000. While the petrol Figo Titanium+ costs Rs 6.28 lakh (cheaper by Rs 30,000), the Titanium+ diesel variant comes at Rs 7.17 lakh (cheaper by Rs 50,000). The new prices have come into effect immediately.
Anurag Mehrotra, executive director, Marketing, Sales and Service, Ford India said “With the realignment of prices, Figo and Aspire are even more compelling for customers. The realignment also enhances the accessibility of these outstanding products, which offer segment-first safety features and class-leading technologies.”
It was only a few months ago, when Ford India had revised the prices of Ford EcoSport. The company had reduced the Ford EcoSport’s prices by up to Rs 1.12 lakh after the launch of the Maruti Vitara Brezza in the sub-4 metre compact SUV segment.